02 / Run

Run

Strategy, planning and daily execution for your social channels. I build the system, make the content and keep it running.

Hazel's Gut Feeling carousel artwork

Brand voice and social strategy

Positioning, audience and a voice guide your whole team can write in.

Content pillars and calendars

Clear themes and a monthly calendar, planned ahead so nothing is last minute.

Production pipelines

Batching reels, carousels and stories with AI, so quality stays high and output stays steady.

Posting, scheduling and community management

Captions, scheduling, replies and DMs, handled day to day.

Analytics and monthly reporting

What worked, what did not and what we try next, in plain language.

Consultation and team training

Teach your team the system so it keeps running in house.

Case study

hazelsgutfeeling

Sponsored by nobody

Hazel post

    Week 1

    • Launch post and character intro
    • Pinned posts: who Hazel is and why
    • First reel: reading a label

    Week 2

    • Carousel series begins
    • Chart posts: amino acids and resets
    • Meme drop

    Week 3

    • Testimonial reel
    • Daily stories and polls
    • Lead magnet push: The Pantry Audit

0+

posts in 3 weeks across 5 formats

Reels · Carousels · Charts · Memes · Stories

How we work

01

Audit

Where your channels stand today, and where the easy wins are.

02

Strategy

Audience, voice, pillars and the formats that suit you.

03

Build the engine

Templates, pipelines and a calendar that make consistency easy.

04

Run and refine

Daily execution and monthly reviews that tune what we make.

Engagement options

Strategy sprint

A focused few weeks to audit, plan and hand you a playbook you can run yourself.

Let's talk

Done-for-you content

I produce the content each month, you post it or we schedule it together.

Let's talk

Full social management

Strategy, production, posting, community and reporting, all handled.

Let's talk